Jill SoleyStarting Content Marketing — An Interview With Emilia ChagasWhen and how should startups invest in content marketing? What is the value for startups and how do you measure it? I interviewed Emilia…Jul 18, 2019Jul 18, 2019
Jill SoleyGetting to Product/Market Fit and Beyond, Learnings From an Early Stage Tech InvestorHow can you increase your chances of success, as an early stage startup founder?Jun 4, 2019Jun 4, 2019
Jill SoleyWhat’s the Secret to Successful Startup Marketing ? — An Interview With Stacey EpsteinWhat is the key to successful startup marketing?May 21, 2019May 21, 2019
Jill SoleyStarting Startup Marketing — An Interview with Kate Bradley ChernisWhere do you start when it comes to marketing your startup? Co-founder and CEO of Lately, ex-radio-host, and phenomenal marketer Kate…May 1, 2019May 1, 2019
Jill SoleyHow to Launch a Consumer Tech Product — Interview with Arjun Moorthy, CEO of OwlFactorLaunching a new consumer product has some different considerations and requires a different approach from business products. I spoke with…Mar 19, 2019Mar 19, 2019
Jill SoleyWhat is Product Marketing? An Interview with Greg PowellThere is a lot of confusion about the role and value of product marketing. So, I asked Greg Powell, head of brand and product marketing at…Mar 5, 2019Mar 5, 2019
Jill SoleyBrand and the Role of the CMO — An Interview with Margaret MolloyThe role of the Chief Marketing Officer (CMO) has become increasingly complex. The confusion about what marketing is doesn’t help. I…Feb 13, 2019Feb 13, 2019
Jill SoleyHow to Position Your Startup — An Interview with Judy LoehrGo to any B2B tech company’s website and you’re likely to see it: a headline that talks about the cool features of their product. Either…Feb 6, 2019Feb 6, 2019
Jill SoleyThe Secret to Scaling with Bill MacaitisBill Macaitis has as much or more experience and success at scaling B2B startups as anyone. As CRO of Slack, CMO of Zendesk, and Marketing…Jan 23, 2019Jan 23, 2019
Jill SoleyInvesting In Startups — An Interview With VC Maha IbrahimMaha Ibrahim is a general partner at venture capital firm, Canaan Partners, where she invests in early stage enterprise software and B2C…Jan 23, 2019Jan 23, 2019
