Claire McKinneyBook Publishing 101: Why Your Distribution Is DisappointingThis is for all of the authors or presses that wonder why their books aren’t appearing in stores; aren’t being sold in e-book form on…Sep 19, 20161Sep 19, 20161
Claire McKinneyBook Publicity 101: 5 Reasons Press Releases Still MatterI have heard directly from book review editors that they toss the materials that come with review copies. I have also had a radio producer…Jun 29, 2016Jun 29, 2016
Claire McKinneyBook Marketing 101: 10 Things You Need To Know About Bestsellers ListsI’ve been doing book publicity and marketing for a long time. I keep doing it because I haven’t lost that kernel of idealism and drive that…Jun 29, 2016Jun 29, 2016
Claire McKinneyPublicity 101: 5 Things You Need to Do to do for Your PublicistIn an article I read years ago on a PR site, one of the things that stood out and I still remember was that clients need to anticipate…Jun 29, 2016Jun 29, 2016
Claire McKinney“Buying Local”: It Counts in Public Relations, TooBy Larissa AckermanJun 29, 2016Jun 29, 2016
Claire McKinneyI want to start blogging, but I don’t know where to begin!By Larissa AckermanJun 29, 2016Jun 29, 2016
Claire McKinneyDo you need a publishing consultant?When I started my own business, the world of self-publishing was just getting off the ground.Apr 25, 2016Apr 25, 2016
Claire McKinney12 Signs You May Need to be Your Own BossIf you are like a lot of people, you work in a full time job, but the hours you signed up for are far fewer than the ones you actually put…Feb 29, 2016Feb 29, 2016
Claire McKinneyCase Study: Is Publishing Abroad the Solution to Rejection in the U.S.?Feel like you can’t get arrested in the U.S. when it comes to publishing your literary novel? Fewer publishers, especially the major ones…Feb 8, 2016Feb 8, 2016
Claire McKinneyCase Study: Accepting the Audience that Wants Your Book and Reaping the BenefitsYou have an MFA in Creative Writing from a respected program/university. You have been carefully crafting your story and verbiage to create…Jan 27, 20161Jan 27, 20161