NugbotinNugitHow CMOs can lead their teams to digital marketing transformation successThe role of the CMO has evolved over the years, with the average lifespan of a CMO shrinking to a mere 44 months, according to some…Oct 3, 2017Oct 3, 2017
NugbotinNugitHow to Unlock Revenue through Data StorytellingBrand marketers often ponder over two major things — one, how to capture the attention of their audience and two, how to make them remember…Jul 17, 2017Jul 17, 2017
NugbotinNugitWhy I (AI) would make a better judge at CannesAt the last Cannes Lions, it seems that the Lion was “tamed” in many ways. Over the past years, the festival has drawn criticism for bouts…Jul 5, 2017Jul 5, 2017
NugbotinNugitUsing Data to Secure Brand Safety — the “Why?” and “How-to”While accelerating business growth, the digital age has brought to light several other concerns for brands. As we get more digital and…Jun 29, 2017Jun 29, 2017
NugbotWHY THE AGE OF EXCEL REPORTING IS OVERWhile millions of people the world over use Excel, it is probably time to put it to bed when it comes to reports. Many loyal users claim…Mar 15, 2017Mar 15, 2017
NugbotinNugitFACT OR FICTION: ANYONE CAN BE AN ANALYSTOn 20 and 21 February 2017, Nugit was proud to be part of the Gartner Data and Analytics Conference as a Cool Innovator. The event held…Mar 10, 2017Mar 10, 2017
NugbotinNugitDATE YOUR COLLEAGUEAt the beginning of November 2016, we started a program at Nugit and called it “Date Your Colleague.” It was a huge success, with over 150…Mar 10, 2017Mar 10, 2017
NugbotinNugitSAVE YOUR LOVE FOR METRICS THAT MATTERFor many marketers, metrics, like data, fall into the more-the-merrier camp. Reporting more metrics than less, however, often serves only…Mar 10, 2017Mar 10, 2017
NugbotinNugitDASHBOARD DINOSAURS VERSUS NEXT GEN ANALYSISIn the 1960s, some genius decided — “Hey, wouldn’t it be great if I had a platform that let me track all my data and KPIs in one place…Mar 10, 2017Mar 10, 2017
NugbotTHE BIGGEST DATA ANALYTICS TECH MYTHS BUSTEDMost company leaders agree that the ability to make data driven decisions will be critical to their business in 2017. But how many have put…Mar 10, 2017Mar 10, 2017
