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Pontus Staunstrup

Pontus Staunstrup

Strategy doesn’t suck — your strategies do!

Headline sound strange to you? What I mean is this: If you think having a strategy is unnecessary, or isn’t doing any good that doesn’t…

Jun 11, 2017

Strategy doesn’t suck — your strategies do!

Jun 11, 2017

Pontus Staunstrup
in
Startup Mag

Don’t Let Your Boss Define You

It’s very easy, especially when you’re young, to accept your managers definition of you as a true representation of yourself. And that can…

Aug 29, 2015

Don’t Let Your Boss Define You

Aug 29, 2015

Pontus Staunstrup

Why CMOs Have To Stay Curious

What is the biggest challenge facing CMO’s in 2015? According to a recent survey among Swedish Heads of Marketing it can be boiled down to…

May 24, 2015

Why CMOs Have To Stay Curious

May 24, 2015

Pontus Staunstrup

A Content Marketing Fairy Tale

Still not convinced about Content Marketing? Or do you need to convince someone else? Let’s try an old story. Let me tell you about Hansel…

Apr 5, 2015

A Content Marketing Fairy Tale

Apr 5, 2015

Pontus Staunstrup

Improve Your Content With This Ancient Trick

Once upon a time there lived an old lady in a remote village in Africa. She was all alone, her only son had moved far away to find work…

Mar 30, 2015

Mar 30, 2015

Pontus Staunstrup

Why Dark Social Is Important

You are probably familiar with Dark Social, but if not here is a brief explanation. Unlike open sharing in social networks like Facebook…

Mar 15, 2015

Why Dark Social Is Important

Mar 15, 2015

Pontus Staunstrup

Pontus Staunstrup

Digital/Content strategy, Social media & Digital transformation. Stockholm, Sweden. Find me on Twitter as @PStaunstrup or visit my site: staunstrup.se/en

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