From October 29 to November 24, during the Bob Ross marathon, Twitch chat has drawn millions of pixels together alongside (and inspired by) Bob’s art. The Twitch Extension “Live Pixel Hunt” has been active on top of the marathon as well as during breaks, retaining viewers and keeping Bob company until the next cabin hype arrives.
This is not the first time that “Live Pixel Hunt” has been the star of the show during an event. Previously, it’s been used by Poker Stars during a big tournament and even by Twitch Studios during their “StreamOn” show for an entire week.
This recent activation during the Bob Ross marathon however, had an even bigger impact on the stream due to the subject material. Thousands of viewers invested their time painting pixel art even while the stream was offline!
Here are some key figures from the 3 weeks marathon
- 4,411,965(!) pixels were clicked in total
- 197,384 unique participants: these are viewers who actually painted a pixel, not just unique viewers
- Interaction Rate (average): ~41%, meaning that an astonishing 41% of the viewers who watched the stream, played around with Live Pixel Hunt
These amazing figures show that viewers had a special connection with the extension during the event. Very rarely does an extension achieve such high interaction rate and support from viewers.
Overall this was a huge success and we are very proud to have been a part of it. Watch out for more Live Pixel Hunt in the future!
Here’s a little thank you gift from the Porcupine team; during the event, we saved some unique painting that the viewers made and we would like to share some of them with you:
We would love to get feedback about the event so you can let us know what you enjoyed and what you’d like to see in the future.