Quester Market Research23 Top Podcasts in Marketing Research and Customer ExperienceThough podcasts have been around for more than a decade, you can see in Google Trends that they really took off in 2014. Naturally, the…May 28, 2019May 28, 2019
Quester Market ResearchQuester AI Moderator Introduced as an Alexa Skill, Breaking New Ground in Marketing ResearchQuester continues to push new industry boundaries with the recent launch of a new Alexa skill which allows the company to conduct…May 22, 2019May 22, 2019
Quester Market ResearchCuriosity: The Essential Mindset of a Successful Market ResearcherAre you curious?Nov 7, 2018Nov 7, 2018
Quester Market ResearchGreenbook Webinar: Using Artificial Intelligence & Linguistics to Disrupt Traditional Innovation…Introduction to a Greenbook webinar with Martin Moore, Consumer Insights, Innovation at Hershey’s, and Tim Hoskins, President at Quester.Sep 25, 2018Sep 25, 2018
Quester Market ResearchWhat Does It Mean to Be Truly Customer Obsessed?This article originally appeared on the Quester blog.Jul 31, 2018Jul 31, 2018
Quester Market ResearchBeneath the Trend: Using AI Qualitative Moderation to Discover Insights about Online Impulse…We’ve all made an impulse purchase at one time or the other, buying a bag of chips we didn’t really need, a pair of shoes that weren’t in…Jul 12, 2018Jul 12, 2018
Quester Market ResearchTraditional Open Ends: Say Goodbye to the Dinosaur of Market ResearchOur team recently had fun debating the best analogy to describe the role traditional open ends play in market research today. Suggestions…Jul 11, 2018Jul 11, 2018