Seth ElliottAvoiding Bad AssumptionsThere’s no doubt that entrepreneurs, and business people in general, often make quick decisions that rely on gut feel. In of itself…Apr 28, 2016Apr 28, 2016
Seth ElliottWhat To Do When Your Business Is Running Out of MoneyA great deal of startup and entrepreneurial content (including my own) is focused on how to start and grow companies, as well as strategies…Apr 19, 2016Apr 19, 2016
Seth ElliottDigging Your MoatsIn meeting with a prospective client the other day, I had the occasion to ask the founder to detail for me why his business was defensible.Apr 6, 2016Apr 6, 2016
Seth ElliottCompetition Is GreatRecently, I had the occasion to sit in on a financing meeting where an eager founder was busily pitching a potential investor on the…Apr 5, 2016Apr 5, 2016
Seth ElliottWhy You Reject Good IdeasI sent an email to a client recently detailing several innovative strategies that one of his competitors is deploying in their go-to-market…Apr 4, 2016Apr 4, 2016
Seth ElliottAvoiding Customer Information OverloadHave you ever strolled down the oral health section of a big box retailer? Imagine those circumstance and you’ve got a bird’s eye view of…Apr 2, 2016Apr 2, 2016
