Stefan NeefischerConsentless tracking: Boost data collection with privacy complianceData privacy concerns and the need for effective data tracking are often at odds. Users want to surf the internet securely, while companies…15h ago15h ago
Stefan NeefischerGoogle Privacy Sandbox: A safe web for everyoneThe Google Privacy Sandbox encourages more private browsing because of the growing concern about online tracking. For this reason, Google…15h ago15h ago
Stefan NeefischerUnderstanding Chrome’s third-party cookie restrictions and their impactOn January 4th, 2024, Google Chrome stopped allowing third-party cookies for 1% of its users, and it’ll be extended to all users by the end…15h ago15h ago
Stefan NeefischerHow to remove unwanted referral spam traffic in GA4Marketeers collect, analyze and interpret data to make strategic decisions. Otherwise, it’s not a logical way to get an effective result…15h ago15h ago
Stefan NeefischerWhat are the top digital marketing trends that businesses should be implementing in 2024?Are you sure your marketing efforts are still driving results?Jun 11Jun 11
Stefan NeefischerMonitor your Google and Microsoft Ads with GrafanaData now guides all our decisions. Acting without data, especially when monitoring ad campaigns, is like shooting in the dark.Jun 11Jun 11
Stefan NeefischerThe top tools for PPC fraud blocking in 2024We’re in 2024 and PPC (Pay-Per-Click) fraud is still a big concern. These deceptive practices drain advertising budgets and falsify…Jun 11Jun 11
Stefan NeefischerHow PEMAVOR achieved professionalism with VismeWhen PEMAVOR began its journey, our presentations lacked polish and consistency was a problem. Preparing new ones in alignment with our…Jun 11Jun 11
Stefan NeefischerConsent Mode V2 Implementation using GTM and KlaroUser data is undoubtedly an important resource that formulates marketing strategies for all brands. However, no matter how valuable this…Jun 11Jun 11
Stefan NeefischerGoogle Ads Quality Score: The factors that will improve your AdRankBased on the discussion on LinkedIn, I thought it was time to make a summary of the components we know about Google’s Quality Score (QS)…Jun 11Jun 11