StoryStreamGone In 6 seconds: How Vine Made Video More CreativeWhen scholars of the future look back at the birth and growth of social media, let’s hope they remember Vine, the vastly popular but sadly…Nov 4, 2016Nov 4, 2016
StoryStreamWhy User Generated Content is a Key Part of Choosing Which Holiday to BuyThere’s a very good reason why the “Letters to the Editor” section of newspapers, arguably one of the first forms of User Generated Content…Oct 27, 2016Oct 27, 2016
StoryStreamTime for the Triumphant Return of the Digital Asset Manager?It’s probably fair to say that Digital Asset Management (DAM) is not seen as a very ’sexy’ part of marketing. However, while recent…Oct 17, 2016Oct 17, 2016
StoryStreamThe Billion-Dollar ‘Leaky Bucket’ of Content MarketingA recent report from marketing analytics company Beckon has analysed the marketing performance of over 203 brands representing $16 billion…Oct 17, 2016Oct 17, 2016