Vaidy RajamaniThe Online Pharmacy PlatformThe online pharmacy business model cuts out the middle man from the value chain i.e. the local pharmacy shop and plays as the aggregator in…Jul 2Jul 2
Vaidy RajamaniFood Delivery Business ModelThe food delivery market in India is a duopoly with Zomato and SwiggyJul 2Jul 2
Vaidy RajamaniNykaa — The Beauty & Cosmetics PlatformNykaa is an example of a vertical business model platform, beauty and cosmeticsJul 2Jul 2
Vaidy Rajamani10 Tenants Of Customer Strategy To Drive GrowthThe purpose of a business is to serve customers and make profit. In a VUCA world with intense competition, growth is hard to get and…May 13May 13
Vaidy RajamaniRetail Customer Loyalty Programs Are Not Dead, They Must Be ReimaginedThe narrative has moved from ‘is loyalty dead’ to ‘reimagine loyalty’. The objective of a retailer’s loyalty program is to influence the…May 8May 8
Vaidy RajamaniQuick Commerce In A Hyper Rushed Instant LifeThe on-demand economy got faster. Everything, from grocery, food, medicines, electronics, clothing to any household items, gets delivered…May 8May 8
Vaidy RajamaniMoving to Digital PlatformsThe idea of a platform is not new. In a simpler view that we can understand, an airport is a platform that provides the infrastructure…Aug 21, 2022Aug 21, 2022
Vaidy RajamaniThe Forever Kings of Indian eCommerce?The Indian ecommerce market is synonymous with marketplaces. The household names, Amazon and Flipkart, command 80% of Indian ecommerce…Apr 29, 2020Apr 29, 2020
Vaidy RajamaniThe Power of Kirana Stores : Transforming Indian RetailIn the race for dominance in India’s retail market by global and domestic retail players, India’s kirana or local neighborhood stores hold…Jun 2, 20191Jun 2, 20191
Vaidy RajamaniGlamorizing Lifestyle With Haute Coutre Algorithms“You decide what you are, what you want to express by the way you dress and the way you live” Gianni Versace, fashion designer and founder…May 1, 2019May 1, 2019
