I’ve got a huge update from all of us at about.me: we’ve been acquired!
We’re excited to announce that as of today we’re joining Broadly, a venture-backed startup that shares our passion for small businesses. Broadly helps local businesses attract new customers and provide exceptional end-to-end customer interactions through one simple app.
We think we make a pretty strong pairing, given our shared focus on helping entrepreneurs, small business owners, and others to promote themselves, begin capturing leads, and start running themselves like a business.
What does that mean for us? Our team is now part of Broadly, and together, we’re better equipped to expand our product offerings to help you do more with your business — in a way that saves you time and effort. …
Personal marketing is not something that most independent professionals claim to enjoy. I’ve heard everything from “it’s awkward” to “it’s hard” and I get it — it can take a lot of time, quite a bit of vulnerability and nonstop resilience.
Promoting yourself can be uncomfortable.
But it doesn’t have to be difficult.
With the right strategy and tools in place, your personal marketing can be amplified without having to spend extra time and effort to get the same results.
One powerful tool you can set up in just a few minutes is a landing page that calls for action.
Call it a website, call it a profile, a splash page— whatever you want. …
In today’s world, the word “online presence” gets thrown around in different contexts and can mean a variety of things — how active you are across social channels, how many profiles you have, what kind of reputation you have online, the list goes on.
At about.me, we like to think of your online presence as the way you present yourself online.
“How does someone perceive me based on what they find about me online?”
If a potential employer were to read through your tweets, would they have a good impression of you?
If a prospective client were to see your latest facebook post, would they have a good understanding of who you are and be compelled to work with you? …