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Amit Tilekar

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Amit Tilekar

Messi and Likable Brands

What can brands learn a lot from Leo Messi and other likable personalities?

Dec 29, 2022

Dec 29, 2022

Amit Tilekar

Why Purpose-Driven Brands Achieve Longevity

Last week, I had an interesting conversation with the founder of a DTC brand.We discussed a lot of things about business and marketing…

Sep 3, 2023

Sep 3, 2023

Amit Tilekar

Conversion Focused Product Messaging (Week-9 in review of CXL Growth Marketing Minidegree)

Can you guess what the accompanying image is about? Is it about the sunglasses or the ice cream? And what about the call-to-action of…

Dec 17, 2021

Conversion Focused Product Messaging (Week-9 in review of CXL Growth Marketing Minidegree)

Dec 17, 2021

Amit Tilekar

Landing Page Optimization (Week-8 in review of CXL Growth Marketing Minidegree)

Conversion Rate Optimization (CRO) is a much talked about topic in digital advertising and deservingly so. Simply put, CRO is the practice…

Dec 7, 2021

Landing Page Optimization (Week-8 in review of CXL Growth Marketing Minidegree)

Dec 7, 2021

Amit Tilekar

Top Organic Digital Marketing Channels for Brands and Startups

Being a relatively young #brand or #startup is not an easy job. Having a good product/market fit is just half the battle, and you need to…

Nov 30, 2021

Top Organic Digital Marketing Channels for Brands and Startups

Nov 30, 2021

Amit Tilekar

Growth Marketing Minidegree with CXL Institute — Channel Specific Growth (Week-7 in Review)

Google. Facebook. Twitter. YouTube. LinkedIn. Email. PR…..

Nov 29, 2021

Growth Marketing Minidegree with CXL Institute — Channel Specific Growth (Week-7 in Review)

Nov 29, 2021

Amit Tilekar

Growth Marketing Minidegree with CXL Institute — Google Tag Manager (Week-6 in Review)

Google Tag Manager (GTM) is a free tag management system from Google that lets advertisers and web publishers quickly and easily manage…

Nov 22, 2021

Growth Marketing Minidegree with CXL Institute — Google Tag Manager (Week-6 in Review)

Nov 22, 2021

Amit Tilekar

Growth Marketing Minidegree with CXL Institute — Google Analytics (Week-5 in Review)

This is the fifth article of the series where I share my experience and takeaways from CXL’s Growth Marketing Minidegree.

Nov 14, 2021

Growth Marketing Minidegree with CXL Institute — Google Analytics (Week-5 in Review)

Nov 14, 2021

Amit Tilekar

Growth Marketing Minidegree with CXL Institute (Week-4 in Review)

This is the fourth article of the series where I share my experience and takeaways from CXL’s Growth Marketing Minidegree. In this article…

Nov 3, 2021

Growth Marketing Minidegree with CXL Institute (Week-4 in Review)

Nov 3, 2021

Amit Tilekar

Growth Marketing Minidegree with CXL Institute (Week 3 in review)

This is the third article of the series where I share my experience and takeaways from CXL’s Growth Marketing Minidegree, I will be…

Oct 24, 2021

Growth Marketing Minidegree with CXL Institute (Week 3 in review)

Oct 24, 2021

Amit Tilekar

Amit Tilekar

Digital marketer with a belief that future of marketing is not ‘digital’ but authenticity, experience, and empathy. Twitter: @amitptilekar

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