Anca BundaruThe privacy we used to haveShould we use the past tense, or can we stop the erosion of privacy?Feb 6, 2019Feb 6, 2019
Anca BundaruHow We Buy vs How We LoveI’m not an expert in love and no Carrie Bradshaw, but did you guys notice how conversion stories and romance share a similar narrative…Jan 19, 2018Jan 19, 2018
Anca BundaruWhy Your Marketing SucksBad marketing is bad business, causing harm or, at best, having no effect. Most businesses fail because they have no idea how to market…Jan 3, 2018Jan 3, 2018
Anca BundaruWhy Growth is a Long Way To Go and Not a HackStartups are constantly trying to separate themselves from the traditional business world. Startups claim they need to grow faster than…Dec 17, 2017Dec 17, 2017
Anca BundaruTwitter Just Altered its USPThe beauty of Twitter and its power comes from the USP, from its unique utility. I mean short and to the point was already best practice on…Nov 8, 2017Nov 8, 2017
Anca BundaruResources vs resourcefulWhen I hear talks about people as “resources” I cringe a little bit and it worries me greatly. People are resourceful. But we are not…Oct 29, 2017Oct 29, 2017
Anca BundaruThings I liked in BaliBalinese people are so engaged in their living! Their spiritual beliefs shape their lives, and many aspects of their lifestyle remained…Dec 5, 2016Dec 5, 2016
Anca BundaruUser Persona vs Buyer PersonaIn product marketing you have to be able to connect countless dots, to combine and rearrange market research puzzles and build new value…May 16, 2016May 16, 2016