Arpit MishraSaas Discount Strategy: Strategic Move or Slippery Slope?When did you last buy a retail product without any discount?Mar 15Mar 15
Arpit MishraMulti-Domain vs Subdomain for Email Marketing — Choosing the BattlefieldAs a B2B marketer working on generating more leads for our business, most of us bank on cold emailing campaigns.Mar 81Mar 81
Arpit MishraJob To Be Done (JTBD) Framework Explained to get you started (+ Interview Questions)Imagine you’re at a bustling cafe and overhear someone at the following table talking about how they can’t find the perfect pair of…Feb 29Feb 29
Arpit MishraA Step-by-Step Guide to Creating an Ideal Customer Profile (ICP)Crafting an ICP is ChallengingFeb 27Feb 27
Arpit MishraBeyond Products: Applying the Amazon Flywheel to Your Marketing TeamAt the heart of Amazon’s success is a concept known as the Amazon Flywheel.Feb 17Feb 17
Arpit MishraChasing Giants: How Startups Lose Their WayThe dazzling success stories of tech giants like Google, Amazon, and Facebook cast long shadows.Feb 102Feb 102
Arpit MishraProgrammatic SEO — How to do it for B2B SaaSHi there, 👋 Arpit here. I write about Product, Growth, and Inbound Marketing for B2B SaaS in my weekly Newsletter. You can subscribe to…Feb 1Feb 1
Arpit MishraProgrammatic SEO for B2B SaaSHave you ever wondered why some B2B SaaS platforms seem to have all the SEO luck? Well, it’s not just luck.Jan 29Jan 29
Arpit MishraUltimate Guide: Unified sales and marketing CRM Pipeline StagesImagine this: a company, much like yours, increases its sales conversions by an astounding 30% within a quarter.Jan 26Jan 26
Arpit MishraI read the 99-page SEMRush SEO Report on Ranking Factors. So You Don’t Have To**This content was originally published in my FREE Newsletter. You can subscribe here — B2B Marketing StrategiesJan 19Jan 19