Audrey DanthonyinIMPACT+IMPACT+ Launches Self-Service Solution That Enables Advertisers to Significantly Cut Video…Global sustaintech platform’s new Creative Optimizer tool can reduce digital ad emissions by up to 40% without affecting campaign delivery…Apr 12Apr 12
Audrey DanthonyinIMPACT+Effectively Reducing Emissions in Digital Advertising: A Path Towards SustainabilityBy Audrey Danthony, Co-founder and CPO of IMPACT+Nov 22, 2023Nov 22, 2023
Audrey DanthonyinIMPACT+White paper: Reducing the Carbon Impact of Digital AdvertisingAccording to the World Meteorological Organization (WMO), the last 8 years have been the hottest on record. The signs are clear: global…Sep 7, 2023Sep 7, 2023
Audrey DanthonyinIMPACT+Are you using the right KPIs to reduce your digital advertising emissions?Picture this: you’re running digital advertising campaigns, and you’re aware of their environmental impact in terms of greenhouse gas…Jul 25, 20231Jul 25, 20231
Audrey DanthonyinIMPACT+4 Essential Summer Reads for the Latest in Digital Advertising SustainabilityWith the warm weather well and truly here, I thought I’d share some essential summer reading. Interested in keeping up with the latest in…Jul 17, 2023Jul 17, 2023