PinnedAudrey OKeefeExplore your Assumptions and Refine your Idea— A Guide to User Research for Entrepreneurs and…This guide is part one of a series intended to aid entrepreneurs and startup teams working on early-stage B2C products and services.Feb 2, 2022Feb 2, 2022
Audrey OKeefeHow a Research Repository might be your Game Changer — A Guide to User Research for Entrepreneurs…Welcome back to my series on user research advice for founders and small startup teams. My last installment covered how to analyze…Jun 13, 2022Jun 13, 2022
Audrey OKeefeGaining Insights from Explorative Interviews— A Guide to User Research for Entrepreneurs and…What do you do after you have gone through hours of interviews and have a mountain of data to work through? Let’s explore thematic…Feb 22, 2022Feb 22, 2022
Audrey OKeefeHow to Conduct Explorative Interviews and Equip your Team — A Guide to User Research for…Part 2 of this series covers semi-structured interview techniques and how to enable members of your team to contribute to user research.Feb 10, 2022Feb 10, 2022
Audrey OKeefeinCelonis EngineeringA Practical Guide to B2B Field Research: Strategies for customer interviewingIn part one of our ongoing series on our user research efforts at Celonis, we discussed the new opportunities and complications that arose…Mar 26, 2020Mar 26, 2020
