Luka BaranovicinhumanactStrategies to harness business complexity in experience and service designOne must understand how business and industry operates (including their internal dynamics) and develop strategy how to approach design of…Dec 6, 2017Dec 6, 2017
Luka BaranovicinhumanactSDGC17: Pattern Language for Service DesignHarnessing service design and management of designed services in large complex systems.Nov 5, 2017Nov 5, 2017
Luka BaranovicinhumanactDesigning experiences for humansThere is a global struggle to integrate human centered design in large scale organisation. Here is the story to understand the challenge…Jun 17, 2017Jun 17, 2017
Luka BaranovicinhumanactService Design needs a “pattern language”If we want to ensure that design of services is shared, understood, discussed, challenged, implemented and improved by larger audience, we…Apr 15, 2017Apr 15, 2017
Luka BaranovicinhumanactDear Service Design agencies: focus on business value outcomes, not the process.Note: This story was published while I was still a director of CX in international telecom organisation and it reflects the point of view…Dec 19, 20161Dec 19, 20161
