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barronernst

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Product Coalition

How To Get Started with A/B Testing

I recently hosted a webinar on the keys to A/B testing and how to structure these components for a company. I decided to post the notes…

13 min readDec 2, 2020

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How To Get Started with A/B Testing

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barronernst
in
Product Coalition

How Do You Define Team Focus Without Micromanaging?

Another question I’ve gotten a lot is: Who in the organization defines the balance between innovation and optimization? How do you define…

4 min readMar 3, 2020

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How Do You Define Team Focus Without Micromanaging?

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barronernst
in
Product Coalition

Traffic and Product Market Fit Are Key Determinants for Your Product Strategy

I often have gotten the following question: How do you find the difference between optimization and innovation? How do you balance them?

4 min readJan 28, 2020

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Traffic and Product Market Fit Are Key Determinants for Your Product Strategy

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barronernst
in
Product Coalition

How To Manage Stakeholders When Changing Product Strategy

One of the biggest challenges product leaders face is convincing leadership of changes in product strategy. In addition, setting the…

4 min readDec 11, 2019

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How To Manage Stakeholders When Changing Product Strategy

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barronernst
in
Product Coalition

Build Your Company Strategy Around Conversion and Innovation

In my previous post, I discussed how you can apply the balance of innovation and optimization to your product teams and product…

5 min readNov 5, 2019

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Build Your Company Strategy Around Conversion and Innovation

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barronernst
in
Product Coalition

The Balance Between Conversion and Innovation

What I’ve started to see over time is that two key focus areas for a company are conversion and innovation. If you are looking at the…

5 min readOct 8, 2019

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The Balance Between Conversion and Innovation

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barronernst
in
Product Coalition

Four Keys to Modern Product Management

This is a continuation of my post on building a modern product management organization. Part 1 was posted here.

4 min readAug 26, 2019

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Four Keys to Modern Product Management

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barronernst
in
Product Coalition

Two of the Most Common Mistakes Product Teams Still Make

I’ve been focusing on the question: Why are the products that we build not better? What are the things that prevent us from building great…

5 min readJul 29, 2019

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Two of the Most Common Mistakes Product Teams Still Make

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barronernst
in
Product Coalition

How many A/B tests should you run? What are other key learnings?

https://www.youtube.com/watch?v=PMGMi43mmMM

4 min readMay 30, 2019

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How many A/B tests should you run? What are other key learnings?

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barronernst
in
Product Coalition

Have a Clear Hypothesis and Focus Area Before You Start A/B Testing

https://youtu.be/9SYjjHT7YO0

3 min readApr 16, 2019

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Have a Clear Hypothesis and Focus Area Before You Start A/B Testing

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barronernst

barronernst

Product and Growth - follow me at http://www.barronernst.com. Bball, running, poker, skiing, cal sports are fav. hobbies.

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