Richard (Brandy) WellsProduct Led GrowthProduct-led growth (PLG) is a business strategy and methodology that positions the product as the main driver of customer acquisition…Jul 8Jul 8
Richard (Brandy) WellsLean InnovationLean innovation is focused on increasing efficiency by capturing customer feedback early and often and minimizing waste in the product…Jul 2Jul 2
Richard (Brandy) WellsJourney MappingUnderstanding an end-user’s journey through their work is pivotal for building usable software. Journey mapping helps product management…Jun 24Jun 24
Richard (Brandy) WellsSmallest Viable AudienceTarget the smallest viable audience to create unique content that resonates. Embrace failure, develop your voice, and engage your niche to…Jun 17Jun 17
Richard (Brandy) WellsCrafting User Personas: A Step-by-Step GuidePersonas are powerful tools that help businesses understand their target audience on a deeper level. By creating representations of smaller…Jun 12Jun 12
Richard (Brandy) WellsTypes of Product Managers In a Digital Health CompanyA product manager handles the process of developing the products of a company or organization. They also formulate and oversee the…Apr 24Apr 24
Richard (Brandy) WellsPromote the Adoption of Digital Health and MedTech InnovationThe World Health Org has three key objectives to promote the adoption and scale-up of Digital Health and MedTech innovation.Apr 8Apr 8
Richard (Brandy) WellsHost your own LLM?As a small MedTech business you may choose to self-host a large language model (LLM) for various reasons, with data privacy being the first…Apr 4Apr 4
Richard (Brandy) WellsTips on Avoiding Cognitive BiasHere are some tips on avoiding cognitive biases while synthesizing user feedback into MedTech / Digital Health software requirements. 1…Apr 3Apr 3
Richard (Brandy) WellsDigital Health Startups — you need a Data Strategy in order to have an AI Strategy.An artificial intelligence strategy is simply a plan for integrating AI into an organization so that it aligns with and supports the…Apr 2Apr 2
