Charlotte Frenayinidcampus storiesTeam-Building? Arrêtez les sorties kayak! Construisez ensemble!On entend souvent dire que “c’est le cordonnier le plus mal chaussé”! Je pense par exemple aux enfants de parents médecins « qui ne sont…May 17, 2018May 17, 2018
Charlotte FrenayThe power of branding ? When logos and baseline become useless! May 2014.I have been questioning myself for quiet a long time regarding the importance of logos in the future of advertising.Mar 22, 2018Mar 22, 2018
Charlotte FrenayHow the digital era irreparably changes the rules of retailing: causes, consequences and tools to…The digital era dramatically changed the rules. In a world of infinite possibilities and no definite rules to succeed, here are some…Mar 22, 2018Mar 22, 2018
Charlotte FrenayStrategic planner, the ringmaster your agency needs. May 2014.In 2013, I participated and won a contest organized by the magazine Media Marketing, the CCB, ACC, Febelmag and Brightfish. The prize…Mar 22, 2018Mar 22, 2018
Charlotte Frenayinidcampus storiesSortez de vos bureaux. C’est la meilleure chose que vous ayez à faire!Première étape clef de toute méthode de gestion de projet centrée utilisateur, l’inspiration. Et, pour une fois, ça se passe en dehors de…Mar 22, 2018Mar 22, 2018