Claudia Natasia – Medium

Claudia Natasia

Claudia Natasia

Designers: let’s talk about stock options

One thing that is often confusing whenever people receive an offer from a startup is the value of their equity. While this sentiment is…

Nov 7, 2021

A funny cartoon showing a person interviewing for a job and saying “Sure, I’m happy to be paid in stock options — provided they’re another company’s.”

Nov 7, 2021

Claudia Natasia
in
UX Collective

The secret to higher ROI? Redefining UX research

People often describe UX Research as the centralized source of truth for what users want. This is false. If I were to ask you twenty years…

Oct 27, 2021

A group of executives sits around a conference table while looking at a chart to figure out what drives shareholder value.

Oct 27, 2021

Claudia Natasia
in
Prototypr

Let’s take UX Research more seriously

A case in expanding value.

Oct 18, 2021

Let’s take UX Research more seriously

Oct 18, 2021

Claudia Natasia
in
UX Collective

Making user metrics that matter

Consider this scenario. As a Product Manager, Mia thought everything was going well. Her products were performing as expected in the field…

Aug 18, 2020

Making user metrics that matter

Aug 18, 2020

Claudia Natasia
in
Prototypr

Why I became a UX Researcher

Recently, I decided to apply for the weekend MBA program at Berkeley, my alma-mater (more on this decision in a future post). Part of the…

Jun 25, 2020

Why I became a UX Researcher

Jun 25, 2020

Claudia Natasia

Cracking The UX Research Interview

I often get questions from people about how to succeed in interviews for UX Research roles, so I decided to write a series about it. The…

Mar 21, 2019

Cracking The UX Research Interview

Mar 21, 2019

Claudia Natasia

Being Clever with Your UX Research Budget

Recently, someone reached out to me with the following question:

May 2, 2018

Being Clever with Your UX Research Budget

May 2, 2018

Claudia Natasia

A day in the life of a UX Researcher

“So what do you do again?”

Apr 8, 2018

A day in the life of a UX Researcher

Apr 8, 2018

Claudia Natasia

Claudia Natasia

Director of UX Research at Highspot. I love writing, prognosticating financial markets, exploring the world, and my corgis. All thoughts are my own.

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