Podcast Alchemy: Is Podcasting Worth It? (As a Guest or a Host)Podcasting is a low-cost way to market products and services, but the real cost is time. We analyze how effective these strategies tend to…Apr 15, 2024Apr 15, 2024
Podcast Alchemy: Who is Helping Whom? Podcast Hosts, Guests, & AudiencesThere are multiple models used by podcasters to make money, not all of which are obvious to the guests and audience. It’s not as simple, or…Apr 8, 2024Apr 8, 2024
Podcast Alchemy: How to Get the Most Out of Your PodcastEvergreen podcasts episodes are not meant to be a single moment in time but should be seen as audio versions of content-rich web pages…Apr 1, 2024Apr 1, 2024
Podcast Alchemy: How to Be a Great Podcast HostA few simple actions can turn a good podcast host into a great podcast host. On the other hand, not doing them can lessen the quality of…Mar 25, 2024Mar 25, 2024
Podcast Alchemy: How to Be a Great Podcast GuestA few simple actions can turn a good podcast guest into a great podcast guest. On the other hand, not doing them can lessen the quality of…Mar 18, 2024Mar 18, 2024
Podcast Alchemy: How to Get on Hundreds of Podcasts (or Find an Ideal Podcast Guest)Once you learn the key techniques you can find and pitch hundreds of podcasts at scale; hosts can employ the techniques to find top quality…Mar 11, 2024Mar 11, 2024
Podcast Alchemy: Creating the Perfect Podcast PitchPitching a podcast is both an art and a science. It requires succinctly conveying the value you offer, but packaged in a way that you can…Mar 4, 2024Mar 4, 2024
Podcast Alchemy: The Philosophy of GuestingMany podcasts’ guests go into the show with the wrong attitude. It creates a bad experience for the audience and host and misses an…Feb 26, 2024Feb 26, 2024
Podcast Alchemy: To Host or GuestShould you appear on other podcasts, host your own, or do both? Each has a unique value proposition that should align to your business…Feb 19, 2024Feb 19, 2024
Podcast Alchemy: An Unexpected JourneyAn introduction to the Podcast Alchemy series.Feb 12, 2024Feb 12, 2024
