PinnedDanil ChernukhainILLUMINATIONHow to Drive eCommerce Sales Using Facebook AdsWhen I asked one of my clients "Why haven't you ever used Facebook Ads before", he said, "I just never knew how cool it is"…May 12, 2022May 12, 2022
Danil ChernukhainLampshade of ILLUMINATIONWhy Meta Ads are Crucial for E-Commerce BusinessesMeta Ads, encompassing platforms like Facebook and Instagram, offer access to billions of users worldwide. This vast network allows…Jun 10Jun 10
Danil ChernukhainILLUMINATION’S MIRROR5 ways to reduce cart abandonment on your e-commerce siteCart abandonment is a problem we often face.May 21May 21
Danil ChernukhainILLUMINATION’S MIRRORUnderstanding the Facebook Pixel: A Simple GuideEver wondered what the Facebook Pixel is and why it’s so important for your online store? Let’s break it down into easy-to-understand bits…May 19May 19
Danil ChernukhainLampshade of ILLUMINATIONThe Role of Emotions in Ad Creatives: Connecting with Your Audience on a Deeper LevelConnecting with your audience on an emotional level can be the key to standing out and driving meaningful engagement. The power of emotions…May 18May 18
Danil ChernukhainLampshade of ILLUMINATIONDebunking the Myth of Optimal Ad FrequencyNote: Before you start reading the article, you can visit my blog on LinkedIn (link will take you outside of Medium)May 14May 14
Danil ChernukhainLampshade of ILLUMINATIONDetermining Your Ad Spend: How Much Should You Invest in Testing a New Ad?Note: Before you start reading the article, you can visit my blog on LinkedIn (link will take you outside of Medium)May 5May 5
Danil ChernukhainLampshade of ILLUMINATIONOmnichannel Strategies for E-Commerce: Creating a Seamless Customer JourneyDelivering a seamless customer experience across multiple channels has become essential. The concept of omnichannel retailing extends…May 42May 42
Danil ChernukhaAmplifying Your E-commerce Traffic: A Strategic Guide to Using Meta AdsDriving targeted traffic to your online store is akin to finding a beacon that guides ships to shore. Meta Ads, with its expansive reach…Apr 30Apr 30
Danil ChernukhaUnlocking the Power of Meta Pixel for Your E-Commerce SuccessOne tool that stands out for its ability to bridge the gap between your website and your advertising efforts is the Meta Pixel. This…Apr 29Apr 29
