Dave Rothschild – Medium

Dave Rothschild

Dave Rothschild

What is the purpose of a business?

Most people say it is to earn a profit. Nope.

Dec 20, 2016

What is the purpose of a business?

Dec 20, 2016

Dave Rothschild

Peak-End rule violation: “Did you find everything you needed?”

I get this question from almost every store I shop at.

Dec 15, 2016

Peak-End rule violation: “Did you find everything you needed?”

Dec 15, 2016

Dave Rothschild

Should I fire my Garmin running watch and hire the new Apple Watch ?

Here is how I think about that decision from a jobs-to-be-done (JTBD) perspective.

Dec 8, 2016

Should I fire my Garmin running watch and hire the new Apple Watch ?

Dec 8, 2016

Dave Rothschild

What are negative Jobs-to-be-Done?

These are jobs I don’t want to do.

Dec 7, 2016

What are negative Jobs-to-be-Done?

Dec 7, 2016

Dave Rothschild

Use this simple psychology rule to improve your customer experience

People judge an experience by the most intense point and the end point.

Dec 7, 2016

Use this simple psychology rule to improve your customer experience

Dec 7, 2016

Dave Rothschild

Here is why hockey stick growth is even harder than you thought

History shows you won’t hit the hockey stick growth in year 1, year 2 or year 3. There is a really long blade on the bottom of that hockey…

Dec 6, 2016

Here is why hockey stick growth is even harder than you thought

Dec 6, 2016

Dave Rothschild

You might not be innovating when…

You have never talked to someone that is using your product.

Dec 5, 2016

You might not be innovating when…

Dec 5, 2016

Dave Rothschild

JTBD — What does “Struggle” and “Progress” mean?

Defining a job to be done is harder than it seems. The first step is to understand struggle and progress.

Dec 2, 2016

JTBD — What does “Struggle” and “Progress” mean?

Dec 2, 2016

Dave Rothschild
in
Jobs to be Done

Use this simple psychology to get people to switch to your product

I put the simple psychology of how to influence people to switch to my new solution/product into a tool called: The Switch Decision Canvas…

Jul 20, 2016

Use this simple psychology to get people to switch to your product

Jul 20, 2016

Dave Rothschild
in
Jobs to be Done

Data Can Bury What Made You Great

Company greatness comes from a large audience hiring your solution to get a job done significantly better than than a competitive…

Jul 14, 2016

Data Can Bury What Made You Great

Jul 14, 2016

Dave Rothschild

Dave Rothschild

Innovation guy, iOS developer, Apple, Netscape, AOL, Sun, HP, Motorola, Intel, CEO 3 tech startups; @daverothschild; https://www.linkedin.com/in/daverothschild/

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