Deadly HitsReady For Your Running Up That Hill Moment?The phenomenal success of Running Up That Hill and more recently, Murder On The Dancefloor, demonstrates the power of a global synch in a…Jul 17Jul 17
Deadly HitsYouTube Shorts: TikTok Killer?YouTube’s Shorts turns 4 this year. As a relative latecomer to the world of shortform video, has it fulfilled its destiny as Alphabet’s…Jun 20Jun 20
Deadly HitsUnlocking TikTok for Established Bands and ArtistsThe explosive growth of TikTok over the last few years, during the pandemic in particular, has been well documented, as has the company’s…Aug 1, 2023Aug 1, 2023
Deadly HitsA Positive Application of AI in MusicThe hot topic in the music industry in 2023 has been the rise of generative Artificial Intelligence, with multiple concerns around how the…Jul 4, 2023Jul 4, 2023
Deadly HitsFUTURE NOSTALGIARemaster, repackage, reissue, remarket? Successfully managing the legacy of a career artist means retaining cultural relevance and not…Feb 28, 2023Feb 28, 2023