Some really interesting benchmarks stats from www.theunstuckgroup.com that relate to the US. For me whilst it is great to see growth in attendance year on year (no matter how small), it shows that the Church is still not creating the opportunities to engage with Church.

With so many of us living increasingly mobile lives, the expectation of attendance to physical meetings is going to be an increasing issue.

My honest belief is that this is relatively easily solved by building a next generation digital engagement strategy. Something that sadly currently plays second fiddle to pushing attendance to events, throwing money at buildings, production etc, all of which has repeatedly shown as ‘not important’ to people wanting to engage. …


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Do you ever wonder what it must have been like in the early Church?

Making decisions on the format of the teaching, working out how to best reach people and of course how to portion out everyone’s belongings (not sure that would work well today!).

They did have one advantage; no ‘church’ model existed yet giving them free reign on everything.

Sadly, that is not the case any more.

Whether a church thinks they are radical or not, they all follow a very similar cut and paste format. …


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Measurements are the lifeblood of an organisation. Knowing what to measure, how to measure it and what the measurements mean is absolutely critical if you want to grow.

An old colleague of mine used to repeatedly quote the famous sentence “What gets measured, gets done”

Truth right there.

Measurement in Church is also critical if you are interested in understanding how the Church is doing; where you are doing well and where you might need some help.

The same goes for Digital Church.

So What Do You Measure?

Traditional Church has tended to use attendance as it biggest metric and then some more enlightened ones go as far weekly salvations, baptisms, people at a group etc. …


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In my other role as a corporate learning consultant, gamification is big business.

The use of gaming methodology and engineering can have a seriously positive impact in engagement.

The theory is nothing new; in fact we all know that we are more productive when the work we do is fun. The implementation of this is still pretty new, but it is having a profound effect.

Scoreboards, loot boxes, activity streaks and badges are all relatively common, and are now breaking into the world of Church.

The question is, should they?

Bibles apps, such as the brilliant YouVersion have been doing it for a while, and offer Christians the opportunity to track their bible reading and get rewards for reading scripture regularly. …


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Since my last article on GDPR and the Church, I have had a number of enquiries about using WhatsApp in Churches, and the relevance of GDPR.

Firstly, WhatsApp is a great tool for churches. Being able to create communication groups quickly that will work on all mobile devices is a literal God send to help us organize our activities.

However…

WhatsApp is currently not GDPR compliant, and has been designed to be used for personal use only. …


Full disclosure, I am not a fan. I don’t understand it, and I prefer my football to be played with feet. However, my son is a massive fan, and listening to some of his podcasts made me consider this post.

In the world of American Football, there is now a league called the FCFL.

Now, it might not be as well-known or as well-funded as the NFL, but the FCFL is absolutely pioneering in a way that the NFL can only dream of.

FCFL stands for Fan Controlled Football League, and it is exactly what it says it is.

100% control is in the hands of the fans. The concept is called Manipulated Reality. …


As we come to a close on the three pillars of a Digital Church, I wanted to talk about the importance of community.

We already discussed how important content can be, and then how culture needs to be set strong and fast at the beginning; but the magic happens, as you can imagine, in the community.

It is when we develop and nurture community that all of this comes together.

It’s pretty obvious when you think about it. …


Start as you mean to continue…

Short and sweet, but an excellent mantra to use when looking to build a culture, especially digitally.

I was reminded of this when I was listening to a podcast about the founder of Flickr.

Her goal was to set up a place for digital photos and those passionate about them to hang out.

Before she got into Flickr, she had been part of a number of digital communities but what she said about those communities really stood out.

She explained that it wasn’t the technology that was used, in fact she couldnt remember what they were using at all, but it was how she felt when she was in the groups. …


In my previous blog I explored the foundations of what is required to build a Digital Church, specificially the ‘three 3 C's’; Content, Culture and Community.

So lets dig in a little deeper around the first — content.

For many Churches, content is not a problem. Even if you don’t have an internal media team, there is so much content available that can align to your theology, that you may think this is going to be easy.

However, it is precisely because there is so much content available that we have a problem.

Often described as a digital landfill, choosing the right content for your audience can be really challenging as you need to ensure that the content you curate is suitable for the audience you are looking to engage with (back to Part 1). …


The most popular question we get asked is how do you actually build a Digital Church? As you can imagine, this is not an easy question to answer, but over the next 4 blogs, I will attempt, as best I can, to give you a template that you can use to start your journey.

Before we get into the details, lets first quickly define what Digital Church is from our perspective. It’s always good to be on the same page.

Digital Church is a way of connecting a Community together with a common Culture and relevant Content though technology.

I am sure you will find this definition useful and not useful at the same time (which I admit is annoying). …

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DigitalChurch

The Future Technology and Culture of the Church

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