David Hoffman

Designer turned product leader. Co-founded Next Big Sound (acquired by Pandora). Taking the next year to travel and tinker with ideas.

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David Hoffman

Jul 10, 2018 · 2 min read

“Five Things Every Product Team Member Should Know”

🌅 Mission → 🗺️ Strategy → 🏋️‍ Goals → ☑️ Projects → 📈 Metrics

My buddy Karl just published “Five Things Every Product Team Member Should Know” and it’s well worth the…

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David Hoffman

Jun 21, 2018 · 2 min read

Eight Criteria for Starting a New Company

After Pandora acquired Next Big Sound I started thinking about the next decade. Where to live? What to do? Would I drive a minivan and rock a ponytail?

I knew I wanted to start another company, and that I wanted to be thoughtful…

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David Hoffman

Feb 5, 2018 · 13 min read

12 Lessons Learned Building a Company from Zero to Acquisition

The Story of Next Big Sound: 2008–2017

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