PinnedEva De CrescenzoFrom grape to glass: designing a wine market appHow do you approach designing an app for a wine e-commerce site? It begins with extensive research on users and competitors, followed by an…Feb 15Feb 15
PinnedEva De CrescenzoEmail marketing excellence: a guide to industry best practicesDespite often being deemed outdated, even obsolete, email marketing remains a resilient digital tool. Surprisingly, it has not lost its…Dec 4, 2023Dec 4, 2023
PinnedEva De CrescenzoEnhancing culture through SEO: the Venice Biennale caseThe Venice Biennale is the most significant cultural foundation in Italy and one of the most important globally. It hosts international…Nov 22, 2023Nov 22, 2023
PinnedEva De CrescenzoLearning from the masters: best content marketing examples for the travel industryRecently, I conducted research on updated blogs, fresh visual resources, and podcasts that I find truly relevant for promoting a…Nov 15, 2023Nov 15, 2023
PinnedEva De CrescenzoPersonal branding as a professional skillPersonal branding can be defined as the process of presenting and promoting yourself to your audience, leveraging the experiences, skills…Oct 24, 2023Oct 24, 2023
Eva De CrescenzoTwo effective examples of inbound marketing: Patagonia and HeadspaceInbound marketing is a crucial tool for establishing and nurturing valuable relationships with potential customers by delivering…Sep 22, 2023Sep 22, 2023
Eva De CrescenzoHow consumers use digital technology and its impact on their lives (with data up to 2023)In recent years, digital technology has experienced significant transformations. While it was already progressing, the pandemic acted as an…Aug 16, 2023Aug 16, 2023
Eva De CrescenzoThe Adobe Marketing Mix: a complete overviewAs a designer, I’ve been using Adobe products for more than 16 years. Through this analysis, along with the previous one focused on the…Aug 11, 2023Aug 11, 2023
Eva De CrescenzoThe Adobe Marketing Mix: a focus on the productA brief overview: from licensing to SaaS modelAug 1, 2023Aug 1, 2023
Eva De CrescenzoinGrowens Innovation BlogConsistency as a critical success factorWhat is consistency in design and why it is so importantNov 29, 2022Nov 29, 2022