Sep 12, 2016Using Regex within email development #EmailGeeksA regular expression (sometimes called a rational expression) is a sequence of characters that define a search pattern, mainly for use in pattern matching with strings, or string matching, i.e. “find and replace”-like operations. These can be really powerful when developing HTML Emails. Say you’re in a situation where you…Email2 min readEmail2 min read
Jun 21, 2016Companies tend to ignore brand guidelines for social icons #EmailGeeksTL;DR: Lots of brands violate social media logo guidelines, it’s a very quick win to update them. — Social icons within email are very common, they often appear at the bottom of an email and link towards a company’s social media pages; Facebook, Twitter…Tumblr if you’re lucky. However there appears to be a trend whereby lots of companies violate these brand and logo-use guidelines in favour of creating…Branding3 min readBranding3 min read