If you’re starting a new online business and considering a domain name then read on for what to do and what not to do.

When starting out, you’re probably considering your branding. This is the time you should also be looking at available domains. Domain name searching is a balance between brand and domain availability. You may have a brand name all sorted out and then find the domain name is already taken. So its certainly worth looking into the domain when you are deciding on your brand/business name.

Avoid trademark infringements — The first place to go for possible…


Freelancers are a relatively new concept, or access to them is. Contractors have been around for a long time, but the recent explosion of their use can be put down to the easy access via the internet, mainly through channels like Upwork and Fiverr.

So, why use a freelancer. Well, there are many reasons. Flexibility is a good one — you choose who, how long and for how much rather than having to employ someone under a fixed contract. You get to select from a database of freelancers around the world so the choice and experience is immense. …


When you start out online building a website business, the fun can quickly dissolve and be filled with a lonely situation with no one to support or answer your questions.

This is why its super important from the outset to build a TEAM around you to fill that gap.

A support team can all do different roles but are important to allow you to focus on growing the business and use their expertise to review your work, someone to hold you to account and to provide feedback on your progress.

Who do you include in the team?

Well, this can…


If you’re looking to sell a product online via a website, Amazon or any other platform then finding the right product to sell can be the hardest hurdle to overcome.

With the ever increasing popularity of online selling, there have been more and more people looking to venture into the space. Amazon alone reports over 1 million new sellers joining its platform per year!

What this means is that there is a lot of competition for sales and its becoming harder to find a niche which isn't saturated.

So, how to find your niche without it turning into a lolly…


What is it to reverse engineer something? Well, when we know the end result of a process and know its successful then we can assume that the journey to get that result was a sound method and one that can be duplicated.

So, by starting at the end and working back to the start of any successful process should give us a roadmap to the success. …


Written by Blair Quane

Before reading this article, be sure to firstly read the article I wrote on the initial steps you should consider when looking at a business to buy — read it here. This article follows on from that article and provides a second tier, more detailed analysis of the business so only do these steps below if you have covered the initial ones first.

The key thing in detailed due diligence is to question everything. Question the figures, question the seller, question the broker, question everything. …


What are Shiny Objects?

Well, they’re anything which takes you away from your business, its direction, its goals and strategy. These ‘opportunities’ are distracting and remove your focus from what you should be working on.

Why is this a problem? When you start a business, you should be laser focussed on that business alone and strive to make it great, successful, profitable and fulfilling. When you constantly look at shiny objects, then your focus is reduced and spread thin over a number of opportunities, businesses, websites etc.

An example of a shiny object syndrome, would be owning an apparel Shopify…


When you own an online business, you might think that financial management to do with your website isn't that important.

You sell a product, money comes in, you pay the hosting, advertising and keep the rest right? Wrong!

Often an online business is more technical financially, than a traditional bricks and mortar business. This is because a lot of accounting services, systems and rules are set up for offline business, so its very important to ensure that you set up your online business in a way that the accounting can be done.

A lot of people don’t like doing their…


Why is planning your day important?

Well, it means that you are going to be consistent and when you are consistent, then you are productive.

Productivity is super important in business, whether you’re just starting out or have an established business already.

A key thing to consider, when creating your plan, is to work out when you are at your best. So, are you a morning person who jumps out of bed ready to rip into the day? Or, are you a night owl, who sleeps in and stays up late? This is important because the time of day when…


When you work from home or for yourself in business, then its really important to create a routine for your workday. Creating a routine means that you can stay focussed on the task at hand, not get distracted, be consistent and make the most of the hours in the day. Without routine, it can be too easy to get distracted from your work by other things and then your business suffers.

When you start out working for yourself on your online business, there is a lot of discipline required to change from working for someone, to working for yourself. …

emilyandblair.com

Removing the guesswork and simplifying your website start-up journey with our free, step by step knowledge base > www.emilyandblair.com

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