Emily ClarkWhy I no longer use the word ‘millennial’Apparently, I’m a millennial. There’s nothing I can do about it. That’s the phrase that’s been coined to describe my ‘generation’. So, if…Mar 22, 2016Mar 22, 2016
Emily ClarkWhy Facebook should not be worried about Snapchat’s increasing video viewsOn Monday Evan Spiegel confirmed that Snapchat has hit eight billion video views a day. That is the same number of video views that…Mar 19, 2016Mar 19, 2016
Emily ClarkThe five social video questions I get asked the most… with answers.Social video has never been bigger. Facebook claim that 100 million hours of video are watched every day on the platform and YouTube note…Feb 19, 2016Feb 19, 2016
Emily ClarkThree Reasons Why the NFL Dominate Social Media in the UKThe growth in popularity of American Football has been huge in the UK. From casual fans to those who battle sleep-deprived days at work…Feb 6, 2016Feb 6, 2016
Emily ClarkFive Things UK Sports Teams Social Media Accounts Can Learn From the USTypically, when it comes to social media and digital the US have been a step ahead of the UK for as long as I can remember. There are many…Jan 16, 2016Jan 16, 2016
Emily ClarkNine Thoughts on Twitter Expanding to 10,000 CharactersSince the news broke earlier this week that Twitter could be extending the character limit to 10,000 per tweet, the negativity surrounding…Jan 7, 2016Jan 7, 2016
Emily ClarkAn NBA team’s digital strategy – Hangman and dance-offsSince social media came to significant prominence, the NBA has been considered a pioneering and leading sport organisations in the digital…Aug 24, 2014Aug 24, 2014
Emily ClarkThe Social Chairman: Why football fans deserve to follow their Chairman.When you make the decision to follow your favourite team on social media, often the reason is to gain greater insight and access. So, who better to hear the latest news from than the person who knows what happens — the Chairman?Feb 17, 2014Feb 17, 2014
Emily ClarkThe Death of the Twitter Q&AThere is more to Twitter engagement than a Q&A and the sooner brands recognise that, the better.Feb 3, 2014Feb 3, 2014
Emily ClarkThe biggest problem with wearable technology? It is not wearable. ‘Wearables is a bit of a misnomer, because not many of them [the devices] are that wearable.’ — Sonny Vu, founder of Misfit Wearables. Jan 22, 20143Jan 22, 20143