EroicainDeep thoughts from a PlannerThe Charity Sector — 3 Big Lessons LearnedIt’s been an exciting time, taking a fearless leap from the brand and agency side in the U.S. to working with a very locally routed charity…Apr 13, 2018Apr 13, 2018
EroicainDeep thoughts from a PlannerThe Rise and Impact of Self Service AdsSocial networks, Messaging apps and even Music platforms have recently been taking steps to make it as easy as possible for advertisers to…Sep 25, 2017Sep 25, 2017
EroicainDeep thoughts from a PlannerLearned and GratefulThis June will mark six and a half years since I left home in Bombay and moved to San Francisco for a Masters and a career.Jun 1, 2017Jun 1, 2017
EroicainDeep thoughts from a PlannerUnlikely Media PartnershipsIf you’ve been noticing a ton of interesting partnerships popping up in your news feed — you’re not alone. Lately I’ve been starting to see…Mar 23, 2017Mar 23, 2017
EroicainDeep thoughts from a PlannerIt’s Genius to offer good customer serviceI was in Portland (Oregon) visiting some friends over the thanksgiving break, one of the things on my to-do list was to buy a new phone. I…Jan 19, 2017Jan 19, 2017
EroicainDeep thoughts from a PlannerThe evolving role of a comms plannerFor a brief second, crafting a brand message for social was in big demand. Why — The simplest reason is because social channels are…Oct 20, 2016Oct 20, 2016
EroicainDeep thoughts from a PlannerChef’s Table an analysis.Hoorah!! Season 2 of Chef’s Table is on Netflix.Jul 16, 2016Jul 16, 2016
EroicainDeep thoughts from a PlannerThe case for an anti algorithm world.On a recent evening at NYC’s Strand bookstore, in a dimly lit room filled with vintage books on the 7th floor, Nathan Jurgenson and Elspeth…May 20, 2016May 20, 2016
EroicainDeep thoughts from a PlannerHOW AD BLOCKING IS TRANSFORMING THE PUBLISHING LANDSCAPEIf you’re rushing to download iOS 9 for the Ad Blockers, you’re not alone. In its effort to provide a more elegant “Apple-like” experience…Oct 7, 2015Oct 7, 2015
