Professor Freddy

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Professor Freddy

Intentional Train Wrecks: The Official Guide To Derailing Your Organization

If you’ve ever thought a meeting could have been an email — if at all…

4d ago

4d ago

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Professor Freddy

Superficial Powers: Meet The Illiterati

In this hive of scum and villainy we call the Internet, you’ve likely met all shades of dubious characters: trolls, stalkers, spies…

Jun 23

Jun 23

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Professor Freddy

Don’t Count On It: Marketing’s “Rule Of 7”

The marketspace abounds with myths. Some state that social media is a substitute for advertising (never). Others claim that consumers want…

Jun 21

Marketing’s “Rule Of Seven” depicted as the number 7 made of cans of Spam

Jun 21

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Professor Freddy

Go Ahead — Impress Me: The Marketing Myth Of “Impressions”

My favorite square in this comic by Marketoonist Tom Fishburne is the first one, since the misused metric called “impressions” comes up…

May 18

Go Ahead — Impress Me: The Marketing Myth Of “Impressions”

May 18

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Professor Freddy
in
Ellemeno

What Happens To You After 50

The Bright Side + The Dark Side

Aug 1, 2023

Aug 1, 2023

Professor Freddy

When Threads launched, I tried if for all of one day, and found it infuriatingly banal.

Jul 9

Professor Freddy

I can relate to many of your points in this post, and found myself nodding along to your music.

I've had a blog since 2007, mostly about marketing, but with frequent digressions into media and other topics that inspired me.

Jul 7

Professor Freddy

I think we need to look at the impact of the grossly unfair disparity between capital gains tax and…

Jul 6

Professor Freddy

Why Won’t You Get The Job? You’re Not A Clone Of The Competition

So you find a job opening you think you could fill perfectly. You have the skills, the education, the lofty employment record with glowing…

Jul 5

Why Won’t You Get The Job? You’re Not A Clone Of The Competition

Jul 5

Professor Freddy

What’s It Worth To You? Why Pricing Matters for Nonprofits and “Free” Dotcoms

What do charity organizations and most Web-based companies have in common? None make a profit. (Apparently, someone convinced dotcoms…

Jun 28

What’s It Worth To You? Why Pricing Matters for Nonprofits and “Free” Dotcoms

Jun 28