And how to make sure you’re not one of them.

Founders are intentionally entering the fundraising and pitching process to get candid feedback. It is known that the earlier you get feedback on your product or service, and tailor it to your ideal customer, the better and more likely you are to have a successful lasting business with raving fans. It has recently become evident though that candid feedback is being saved for male founders, whereas investors are holding back on giving similarly honest feedback to female founders in fear it being misinterpreted as sexism.

How do we correct this before female founders find themselves at an unfair disadvantage in…


Our liberty is bound together.

If you have come here to help me, you are wasting your time. But if you have come because your liberation is bound up with mine, then let us work together.”— Lilla Watson

One of the most common questions I get regarding supporting founders and helping to make their massive visions a reality is, “what distinguishes a great entrepreneur or leader from an extraordinary one?”. In my mind and based on my experiences to date, it takes 2 key qualities; (1) insatiable hunger, a willingness to make their vision a reality no matter what (even if it means replacing themselves…


The core role of the CEO is to infuse energy and purpose into the culture and mission.

In supporting start-ups, one of the core roles we take on at Prime Movers Lab is supporting the inevitable evolution of team dynamics as the company grows and surpasses various milestones and maturity check-points. In the beginning the CEO is usually one of the technical founders with some business expertise or interest, growth-minded and willing to step-up to the challenging, often lonely, yet necessary role. …


How finding extraordinariness in the ordinary distinguishes the good from the great.

“The best athlete wants his opponent at his best. The best general enters the mind of his enemy. The best businessman serves the communal good. The best leader follows the will of the people. All of them embody the virtue of non-competition. Not that they don’t love to compete, but they do it in the spirit of play. In this they are like children and in harmony with the Tao.” — Tao Ching

In reflecting on the many entrepreneurs’ journeys I’ve had the great honor and pleasure of being an intimate witness to over the past few years, I’m reminded…


Communication skills, that is.

How talented are you at communicating, especially with those you interact with most? As we’re already in the holiday spirit, now is the time to surround yourself with those you love. Even those that drive you bonkers, but that you love no matter what. Knowing how to set boundaries and serve those nearest and dearest to you is definitely an art, not a science. However, here is some helpful guidance I’ve received that has positively impacted my interactions, both personally and professionally, as well as made them all the more pleasant and energizing. …


Versus ‘I Have To’.

For me and so many, December is a time of reflection, celebration, and preparation. Reflection of a year near completion, celebration of all the magic this year has brought, as well as preparation for the year ahead. ‘Date With Destiny’ is a tremendous anchor for Dakin and I, to bring awareness to the values that have served us to-date, while also taking the time to select the desired outcomes and motivations that will serve us in the new year. …


Instead of ‘calling out’.

Recently I came across this article describing a college Professor’s course which includes a module on how to create a culture of ‘calling in’ rather than ‘calling out’. It really resonated with me, this idea that instead of publicly shaming and humiliating others, more often than not from behind a screen or at a distance, we aim to take a stand from a place of compassion, curiosity and ideally inspiration. Besides, research shows that shaming is counterproductive and can actually make people more resistant to change. So why do so many still do it?

Professor Ross says, “I think [calling…


A pause for thanks, for Jojo.

As a kid, Thanksgiving was about food, family and fun. I was blissfully unaware of the effort going into the impeccable table setting, every morsel of deliciousness, logistics of bringing everyone together, meaningful traditions, or even the dynamics ensuing amongst varying family members. Ram Dass said, “If you think you are enlightened, go spend a week with your family” (see Dakin’s post on Ram Dass books to consider). Well, here we are. Some people are unable to spend the time celebrating with their families today and others perhaps don’t want to. …


What you live by and will make happen, no matter what.

“The strongest force in the human personality is the need to stay consistent with how we define ourselves.” — Tony Robbins

Identity is a set of beliefs and rules that you use to define yourself and that other people use to define you. Your identity influences people more than anything you say ever will; think ‘actions speak louder than words’. How do you define your identity? What core beliefs, rules or intentions are tied to your identity? What will you make happen no matter what, because it is core to who you are?

People are not their behaviors. There is…


And a stimulus for your own evolution.

Norman Vincent Peale, who popularized the concept of positive thinking, said “There is only one group of people who do not have problems, and they are all dead. Problems are a sign of life, so the more problems you have, the more alive you are.” He also advised if people didn’t have any problems, they better get on their knees and pray for some. Our partner, Tony Robbins, is similarly known for saying “Your biggest problem is you think you shouldn’t have them. ’Cause problems are what make us grow. Problems are what sculpt our soul. …

Gabrielle Sloss

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