PinnedGopal PutrevuHow to create a winning organization3Cs (compassion, courage, competence) to creating a winning organizationJul 17, 2021Jul 17, 2021
Gopal PutrevuWhere’s more money? Need or Want markets?If you look around, generally speaking, most of the money maker brands are serving to the wants of the consumers & most brands which make…Nov 29, 2021Nov 29, 2021
Gopal PutrevuLearnt something new called compassion fatigueToday I learnt about compassion fatigue. It is a state of stress experienced by those who help others to the extent that they start…Nov 25, 2021Nov 25, 2021
Gopal PutrevuOne thing which plagues most organisationsI believe the number one thing which plagues organisations irrespective of scale is operating from a fear of failure. When the leader, team…Nov 24, 2021Nov 24, 2021
Gopal PutrevuWhat role does luck have to play in success?As part of an engaging conversation, one question was what role does luck have to play in a success or failure?Nov 23, 2021Nov 23, 2021
Gopal PutrevuWhat’s the critical success factor for a food joint?Today, again, as I could find sometime in the evening, I ventured to get my snack from an eatery which isn’t a big brand, not near my home…Nov 18, 2021Nov 18, 2021
Gopal PutrevuIt’s interesting that consumer trades their biggest commodity with brandOne of the key functions of a brand is to save time for the consumer. It’s done by assuring the quality, service, etc. Consumer in return…Nov 17, 2021Nov 17, 2021
Gopal PutrevuOne helpful question to generate consumer insightWhenever I spoke with consumer as part of my immersion to generate new ideas, understanding what’s working or not working for the brand…Nov 15, 2021Nov 15, 2021
Gopal PutrevuBrand building in the digital worldBack when I’d started my brand building role, television was the prominent channel as the digital media was yet to gain as much…Nov 14, 20211Nov 14, 20211
