Fredrika GullfotWhy taking action is sound businessOn Tuesday, we announced that Simris will stop all advertising spend on Facebook and Instagram, in support of Black Lives Matter.Jun 7, 2020Jun 7, 2020
Fredrika GullfotMyst, revisited.Sometime in the 90ies I bought an HP printer, and with it came a bundle of software such as Lotus Notes and 1–2–3. And some games…Apr 18, 2020Apr 18, 2020
Fredrika GullfotOn putting astronauts into hibernation, or: Are you asking the right questions?Last year, I was invited as a delegate at the annual Karolinska Institute Nobel Conference. The conference subject this year was…Mar 7, 2020Mar 7, 2020
Fredrika GullfotI now walk into the wildSome time in the early nineties I threw out the TV. Those of you who like myself were grown-ups in the nineties might appreciate this was…May 4, 20191May 4, 20191
Fredrika GullfotWe need to talk about ImpactToday, a distant but yet friend broke my heart. The Norrsken Foundation launched #theimpact100, an amazing initiative and a list to…Mar 28, 20191Mar 28, 20191
Fredrika GullfotIt’s all about the channels, stupidWhen I started Simris, my personal mission was to commercialise an awesome new biotechnological platform. Algae was emerging as the hype…Mar 10, 2019Mar 10, 2019
Fredrika GullfotThe reluctant femaleFor the fifth year in a row, I have been listed as one of the most powerful women in business by Veckans Affärer, the major Swedish…Mar 8, 2019Mar 8, 2019