InteractvtyThe Future of Advertising in OTT: A Vision from InteractvtyThe Future of Advertising in OTT: A Vision from InteractvtyMay 17May 17
InteractvtyInteractvty unveils VivoAzzurroTV, the interactive streaming platform of the Italian Football…This Spanish powerhouse leads the streaming market with its groundbreaking OTT 2.0 technology, marking yet another international triumph…May 15May 15
InteractvtyMastering the OTT Advertising BusinessThe present and near future of OTT streaming platforms lies in the integration of advertising. And when we say “present,” we mean that…May 9May 9
InteractvtyThe OTT Crisis isn’t About Consumption, it’s About Economic Model IIn several instances, we’ve delved into the famous “Streaming Wars” and the deadlock facing first-generation OTT platforms — those whose…May 2May 2
InteractvtyBarça ONE Revolutionizes Streaming Market with Interactvty CollaborationApril 4th marked a significant milestone in our journey with the unveiling of Barça One, the first second-generation OTT platform from a…Apr 8Apr 8
InteractvtyHumans love the live experience (and it makes perfect sense for OTTs to love it too) IIIDid you know that Interactvty’s technology is the only one on the market that allows for the generation of actions and business models…Mar 28Mar 28
InteractvtyHumans love the live experience (and it makes perfect sense for OTTs to love it too) IIMar 21Mar 21
InteractvtyHumans love the live experience (and it makes perfect sense for OTTs to love it too) IIt is hardly surprising that a streaming platform offers live content. And no, we are not referring to YouTube or Twitch. While both…Mar 14Mar 14
InteractvtyHow to Promote an OTT series: Strategies and Challenges (III)When it comes to promoting an Over-the-Top (OTT) platform, the tried and tested method that stands out as both effective and cost-efficient…Feb 22Feb 22
InteractvtyHow to Promote an OTT series: Strategies and Challenges (II)Continuing our series on the dos and don’ts of promoting an OTT platform, let’s delve into another misstep: using promotions to drive…Feb 18Feb 18
