When To Walk Away

How we decided to kill our startup while following the Stage Gate Framework

“Shoot for the moon. Even if you miss, you’ll land among the stars.” -Norman Vincent Peale


Stage 1; Days 1–45. Identify Problem:

Stage 2; Days 30–90. Identify Solution:

Stage 3; Days 90–180. Venture Design, MVP Build, Business Development:

Our Final Stage; Days 180–210. Idealism to Pragmatism:

The Final Conclusion:

**If you are interested in using the Stage Gate Framework to start your next venture, I suggest reading the Stage Gate section of Startup Studio White Paper, or reaching out directly.

Building and investing in venture studios. Former co-founder at Global Startup Studio Network.