James MurrayHow I as a Product Management interpret’s The 4 Ps as the 4 CsThe four Ps of the marketing mix can be reinterpreted as the four Cs , They put the customer’s interests (the buyer) ahead of the…Jan 26, 2016Jan 26, 2016
James MurrayBA’s in Agile DevelopmentI went to London Product Group last night at We work near Liverpool street London. We had many great discussions, one of them was the place…Jan 8, 20161Jan 8, 20161
James MurrayMy top 3 books I recommend for Product managers areStart with WHY “Simon Sinek”Jan 7, 2016Jan 7, 2016
James MurrayRoadmap’s in Agile developmentEvery time I start a new product using agile development framework, I always ask myself whats the value in a feature roadmap? I am finding…Nov 17, 20153Nov 17, 20153