Jason T. Voiovich – Medium

Jason T. Voiovich

Jason T. Voiovich

The COVID-19 Sindustry 90-Day Forecast

A concise summary of 23 “sin industries” and their responses to the coronavirus pandemic. Spot opportunities & protect yourself from risks.

Apr 6, 2020

The COVID-19 Sindustry 90-Day Forecast

Apr 6, 2020

Jason T. Voiovich

How did a fashion choice lead to the creation of the U.S. National Park system?

Unsustainable fashion isn’t a new problem. 100 years ago, birds were killed by the billions to feed demand. It couldn’t last.

Mar 7, 2020

A page from the Sears Roebuck catalog, circa early 1900s, USA.

Mar 7, 2020

Jason T. Voiovich
in
The Startup

What Shoshana Zuboff & Mark Zuckerberg both get wrong about privacy rights, and how you can fix it.

Ten practical perspectives that will help you understand how people do (and will) balance privacy in their daily lives.

Jan 13, 2020

What Shoshana Zuboff & Mark Zuckerberg both get wrong about privacy rights, and how you can fix it.

Jan 13, 2020

Jason T. Voiovich
in
Better Marketing

How Much Does Reputation Correlate With Revenue?

A statistical analysis of 100 huge organizations with surprising results

Oct 14, 2019

How Much Does Reputation Correlate With Revenue?

Oct 14, 2019

Jason T. Voiovich

Will Medium get sued for your content? Trump is considering changes to Section 230 protections.

Start planning for the day when artificial protections on your platform are removed.

Sep 18, 2019

Will Medium get sued for *your* content? Trump is considering changes to Section 230 protections.

Sep 18, 2019

Jason T. Voiovich

How to use a “barbell strategy” to improve platform strength.

What makes a platform so appealing is its ability to scale by capturing entire “fat tail” markets. That’s not the smartest strategy.

Sep 18, 2019

How to use a “barbell strategy” to improve platform strength.

Sep 18, 2019

Jason T. Voiovich
in
The Startup

Counterfeits, fraud, and hate groups are not a “cost of doing business” on your platform.

Stop misinterpreting negative results as a cost of doing business. Start visualizing both sides of the distribution of possible events.

Aug 24, 2019

Counterfeits, fraud, and hate groups are not a “cost of doing business” on your platform.

Aug 24, 2019

Jason T. Voiovich
in
The Startup

How confusing a “fat tailed” for a “normal” distribution will kill your platform strategy.

Open platforms — Facebook, Twitter, LinkedIn, Instagram, YouTube, Google … and Medium … are vulnerable to unknowable and fatal risks.

Aug 21, 2019

How confusing a “fat tailed” for a “normal” distribution will kill your platform strategy.

Aug 21, 2019

Jason T. Voiovich
in
The Startup

Innovations Diffuse, but People Adopt Behaviors

How to Use Misinterpretations of Diffusion of Innovations to Your Advantage.

Aug 9, 2019

Innovations Diffuse, but People Adopt Behaviors

Aug 9, 2019

Jason T. Voiovich

Five Reasons You Should NOT Use ANY Gartner Hype Cycle

The Gartner Hype Cycle is a brilliant piece of marketing, but it’s not going to help you make decisions.

Jul 25, 2019

Five Reasons You Should NOT Use ANY Gartner Hype Cycle

Jul 25, 2019

Jason T. Voiovich

Jason T. Voiovich

Author of @MarketerInChief — Book launching July 4, 2021 — sign up for updates and pre-order info at http://marketerinchief.com

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