Hans van Gent – Medium

Hans van Gent

Hans van Gent

Excellent piece, but don't skimp on the promotion of the content as well.

One of the things I notice so many times is that companies are just on the hamster wheel of creating content, hitting that publish button…

Sep 29, 2021

Sep 29, 2021

Hans van Gent
in
Startup Stories

How to Develop the Right Buyer Persona for Your Brand

Is your lead generation content hit and miss? With properly researched buyer personas you can make sure your content is always on target!

Jun 13, 2016

Jun 13, 2016

Hans van Gent
in
Startup Stories

Starting a company is easy, getting people to actually buy your product is a different story

High growth companies live in a constant state of extremes and uncertainty.

Mar 11, 2016

Starting a company is easy, getting people to actually buy your product is a different story

Mar 11, 2016

Hans van Gent

Branding Essentials: How To Build Your Brand Story

In a previous post, I talked about how you can utilise “lean” startup principles to start building your brand. Today I will look into the…

Dec 10, 2015

Dec 10, 2015

Hans van Gent

How Startups Can Utilise Lean Principles For Branding

You’re 99% sure that whatever it is that you’re going to build will change the world forever. And the next days, weeks, months you start…

Nov 25, 2015

How Startups Can Utilise Lean Principles For Branding

Nov 25, 2015

Hans van Gent

Hans van Gent

pure optimist,strategic digital professional, previously director @ StartupBus, now founder @ Inbound Rocket & Head of Digital @ The Oval Office

Following

Help
Status
About
Careers
Press
Blog
Privacy
Terms
Text to speech
Teams