Kate GreenstockinPancentric peopleCourage over comfort - a tale of 3 minutesLast month I Elevator pitched some of my thoughts to 750 odd creative peers at the Reasons to: conference in Brighton. Here’s how it went.Sep 28, 20161Sep 28, 20161
Kate GreenstockUsing Design Thinking to amplify the Life Fitness brandIn the Summer of 2015, the Life Fitness marketing department were suffering from the same demands on their time that we all battle with.Feb 22, 20161Feb 22, 20161
Kate GreenstockFacilitating Design ThinkingThe beauty of Design Thinking is its unpredictability. Its potential to take things in a surprising direction, even before you’ve grabbed…Jan 7, 2016Jan 7, 2016
Kate GreenstockGraphic Design for the visually impaired; A neglected dissertationHave I forgotten everything I once wrote?Jun 17, 20151Jun 17, 20151
Kate GreenstockinPancentric peopleDigital. On paper.Innovation and efficiency in a tactile worldMay 28, 2015May 28, 2015
Kate GreenstockinPancentric peopleAsk not what your customer can do for you, but what you can do for your customerWhy empathy is key to Design ThinkingMay 12, 2015May 12, 2015
Kate GreenstockinPancentric peopleWhy Alanis Morisette is key to understanding Service DesignIt isn’t ‘Ironic’ Alanis, it’s just poor DesignApr 22, 2015Apr 22, 2015
