Katharina Zwickl – Medium

Katharina Zwickl

Katharina Zwickl
in
Strategic Content Marketing

Facebook: is the platform really dead?

Is it time to adjust the social media strategy of your company?

Jul 31, 2018

Facebook: is the platform really dead?

Jul 31, 2018

Katharina Zwickl

Content Strategy: What has to change?

Content strategy has turned into quite a buzzword over the last few years. But are we all talking about the same thing?

Jun 30, 2018

Content Strategy: What has to change?

Jun 30, 2018

Katharina Zwickl
in
AR/VR Journey: Augmented & Virtual Reality Magazine

Is the next big tech revolution just around the corner? An internal monologue.

A short while back I attended the WeAreDevelopers conference in Vienna. One of the predominant topics: VR and AR.

May 30, 2018

Is the next big tech revolution just around the corner? An internal monologue.

May 30, 2018

Katharina Zwickl

Studying part-time: Is it the right move for you?

“Why should you want to study once you have a good career?”, people ask. Let me give you some of my thoughts on the topic.

Apr 27, 2018

Studying part-time: Is it the right move for you?

Apr 27, 2018

Katharina Zwickl

Barcamps — should you bother?

A barcamp is a conference of sort. And at the same time it is not. It’s a unconference—a participant’s driven meeting.

Feb 27, 2018

Barcamps — should you bother?

Feb 27, 2018

Katharina Zwickl

How to: A quick guide to get to the core of your brand

Do you sometimes feel like you are somehow communicating in a way that does not meet your brand goals?

Feb 4, 2018

Feb 4, 2018

Katharina Zwickl

Don’t just wing it, test it

Here is a simple 5-step process to get you started with your first tests.

Oct 20, 2017

Don’t just wing it, test it

Oct 20, 2017

Katharina Zwickl

Responsive web design from a content perspective

Responsive web design ends with layout but it should start with structured content.

Jul 31, 2017

Responsive web design from a content perspective

Jul 31, 2017

Katharina Zwickl

May the Muse be with you

Nowadays, Content is King and storytelling is its means to success — but what does that mean for us marketers?

Jul 27, 2017

May the Muse be with you

Jul 27, 2017

Katharina Zwickl
in
Strategic Content Marketing

The Power of Storytelling

And How Content Strategists Can Use It to Win the Hearts of the Audience

Jun 15, 2017

The Power of Storytelling

Jun 15, 2017

Katharina Zwickl

Katharina Zwickl

Let’s explore the hidden processes behind successful storytelling. Or: It’s all about strategy. Content strategy. #cos16 #contentstrategy #contentisking

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