Chloe YangThe Scoop on Ben & Jerry’s: Humble Beginnings to Corporate ActivismHow Ben & Jerry’s transformed from a small Vermont ice cream shop into a global brand that mixes sweet treats with spicy social commentary.Sep 5Sep 5
Chloe YangFrom Micro-Minis to Millennials: Can Abercrombie Keep Its Cool?Abercrombie’s identity crisis deepens: Record sales meet stock market skepticism in a tale of retail resurrection gone awry.Aug 31Aug 31
Chloe YangDigital Gold Rush: PDD and E-commerce’s Growing PainsPDD’s gamification and U.S. expansion signal shifting e-commerce trends, while recent stock plunges highlight profitability challenges.Aug 27Aug 27
Chloe YangStar-Crossed Ventures: High-Stakes Game of Celebrity Consumer BrandsIs the celebrity CPG bubble about to burst? VCs and founders face a sobering reality in 2024.Aug 23Aug 23
Chloe YangWalmart’s Winning: What It Means for Your Wallet and the Fed’s Next MoveWalmart’s profits are soaring — it could impact everything from your savings to your home loan.Aug 20Aug 20
Chloe YangNike’s Gamble: Can Winning Still Sell in a “Lying Flat” World?Nike’s provocative “Winning Isn’t for Everyone” campaign challenges our evolving notions of success, ambition, and well-being.Aug 15Aug 15
Chloe YangPen & Power: Latina Journalists Scripting a New Music NarrativeMove over, machismo — Latina powerhouses are rewriting the rules of the music industry.Aug 13Aug 13
Chloe YangLacing Up for Progress: How Allyson Felix Outran NikeFrom hiding baby bumps to building an empire: how one Olympian turned Nike’s “Just Do It” into “Watch Me Do It Better.”Aug 8Aug 8
Chloe YangFashioning Change: How Bombchel’s Closure Exposes a Trillion-Dollar OversightAre we truly giving women founders the chance they deserve to revolutionize our economy and society?Aug 6Aug 6
