Karthik Sridharan – Medium

Karthik Sridharan

Karthik Sridharan

Why Should You Trust Me?

Trust is a fascinating, powerful concept in business. How we think about trust, and how trust manifests itself, has been one of the most…

Mar 5, 2019

Why Should You Trust Me?

Mar 5, 2019

Karthik Sridharan

The Tip of the Iceberg

Floating icebergs have a significant percentage of their mass floating beneath the surface of the water. When you’re approaching one, it’s…

Feb 22, 2019

The Tip of the Iceberg

Feb 22, 2019

Karthik Sridharan

Let Your Customers Speak For You

“I am the most handsome person you’ve ever seen.”

Feb 4, 2019

Let Your Customers Speak For You

Feb 4, 2019

Karthik Sridharan

Deriving Trust From Rich Reviews

These days, for individual consumers like you and me, reviews are everywhere: Yelp, Google, Facebook, Amazon…the list goes on. But if…

Feb 2, 2019

Deriving Trust From Rich Reviews

Feb 2, 2019

Karthik Sridharan

Send An Email, Protect Your Business

If you’re a small business owner, you know it’s difficult to have complete confidence when making purchasing decisions: Is the supplier…

Feb 2, 2019

Send An Email, Protect Your Business

Feb 2, 2019

Karthik Sridharan

Delivering Trust Directly To Inboxes

Just for a moment, try imagining yourself in the shoes of a small business owner (maybe you are one already, in which case that shouldn’t…

Dec 19, 2018

Delivering Trust Directly To Inboxes

Dec 19, 2018

Karthik Sridharan

What Makes B2B Reviews Different Than Consumer Reviews?

As consumers, online reviews aren’t new to us. Far from it, we’ve been inundated with reviews sites over the years and they’re now pretty…

Nov 8, 2018

What Makes B2B Reviews Different Than Consumer Reviews?

Nov 8, 2018

Karthik Sridharan

What We’ve Learned From Building The Largest North American B2B Marketplace

Six years ago, my co-founder Rui and I recognized a major structural problem with our nation’s economy. Small and medium-sized businesses…

Nov 7, 2018

What We’ve Learned From Building The Largest North American B2B Marketplace

Nov 7, 2018

Karthik Sridharan

The Search for Truth (in Business)

Take a moment to think about the major factors driving changes in purchasing habits over the years among consumers. The rapid rise in…

Oct 9, 2018

The Search for Truth (in Business)

Oct 9, 2018

Karthik Sridharan
in
Matrix Partners Viewpoints

A Better Alternative to MVP Product Development

If you’ve been in the technology space for some time, you’ve almost certainly heard the term “minimum viable product” (MVP). It’s become so…

Mar 2, 2017

A Better Alternative to MVP Product Development

Mar 2, 2017

Karthik Sridharan

Karthik Sridharan

Co-Founder & CEO of Kinnek. I’m passionate about small businesses, I love mangoes, and I’m listening to “This Is How We Do It” by Montell Jordan right now.

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