Lauren PufpafMusic + Visual Search : Re-thinking Mobile ShoppingCustomers want it all these days. Consistency across all channels, no friction in the shopping funnel, and entertain them while you’re at…Sep 20, 2016Sep 20, 2016
Lauren PufpafThe essential marketing tool you are missing out onToo many companies are missing out on a key marketing device that engages customers, provokes an emotional response, creates buzz and…Feb 19, 2016Feb 19, 2016
Lauren PufpafHow Feed.fm is Helping Retailers like American Eagle Outfitters Drive Conversion with a Secret…Content marketing and conversion optimization — two topics mobile commerce professionals hold near and dear to their hearts. Everyone is…Dec 15, 2015Dec 15, 2015
Lauren PufpafKey Takeaways from the 2015 Mobile App ReportcomScore just released its 2015 Mobile App Report and it’s chock full of data that confirms all the trends we’ve been watching this year.Oct 22, 2015Oct 22, 2015
Lauren Pufpafsummer may be over, but these tracks will keep you warmEvery summer Dj Jazzy Jeff and Mick Boogie drop a mixtape of summertime favorites. The original from 2010 is currently on repeat at my…Oct 22, 2015Oct 22, 2015
Lauren Pufpafanalogue sounds v1 — slow and lowI have a lot of vinyl that needs to get dusted off more regularly, so I thought I’d share some tracks with ya’ll.Oct 20, 2015Oct 20, 2015
Lauren Pufpafmy top five studio one tracksMy Top Five: Marcia Griffiths — Feel Like JumpingOct 20, 2015Oct 20, 2015
Lauren PufpafThe Flood of Streaming MusicThe tides are turning! It’s a musical tsunami! The rhythmic rivers are rising! OK, we’ll spare you any more streaming puns.Oct 20, 2015Oct 20, 2015
Lauren PufpafShould I build an app?Resources are scarce. Time is tight. Should I carve out months of mind space to build an app that may never get downloads? Successful…Oct 20, 2015Oct 20, 2015