Lia Cromwell – Medium

Lia Cromwell

Lia Cromwell
in
UpWest

Our Investment Team Is 50% Female: Why Wouldn’t It Be?

I wanted to take today, International Women’s Day, to write a thank you to my team and highlight how we’re showing up for female inclusion…

Mar 8, 2021

Our Investment Team Is 50% Female: Why Wouldn’t It Be?

Mar 8, 2021

Lia Cromwell
in
UpWest

UpWest Office Hours: Your US Go-To-Market Can’t Wait For a Vaccine

Strategizing your startup’s US market penetration from Israel can feel like an undertaking — and now COVID-19 has thrown a wrench in…

Jul 28, 2020

UpWest Office Hours: Your US Go-To-Market Can’t Wait For a Vaccine

Jul 28, 2020

Lia Cromwell
in
UpWest

Location, Location, Location: Three Considerations for Startups Establishing their US Headquarters

Co-written with Gil Ben-Artzy, Founding Partner of UpWest Labs.

Jun 18, 2018

Location, Location, Location: Three Considerations for Startups Establishing their US Headquarters

Jun 18, 2018

Lia Cromwell
in
UpWest

The Most Important Lessons Learned in My First Year at UpWest

UpWest is an extremely unique fund. Our investment approach is niche, to say the least, filling a very particular gap in the US-Israel…

Jun 1, 2018

The Most Important Lessons Learned in My First Year at UpWest

Jun 1, 2018

Lia Cromwell

Aetna Bets an Apple a Day Keeps Medical Costs Away?

So, this is cool: Aetna ($AET) announced yesterday that it will subsidize the cost of the Apple Watch for its customers. Additionally, the…

Sep 29, 2016

Aetna Bets an Apple a Day Keeps Medical Costs Away?

Sep 29, 2016

Lia Cromwell

Lia Cromwell

Israeli-American based in TLV. Investor at UpWest, focused on early stage startups at the US and Israel tech junction. Allergic to dairy. Proud Duke alum.

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