Matt O'Leary

Keep the Apostrophe in Irish Names

Tell your friends… especially if their name is O’Neill, or O’Brien, or O’Leary, etc…

I think the success of Snapchat and shareable design is all about emotion. The moment when showing another how to do something on the phone, along with the close proximity, can likely trigger warm, positive feelings. Not only does this warm feeling help solidify the learning of a new feature, it also deepens the positive association the user has with…

Delight in the experience of a product or service is built on a foundation of great usability. It comes from the details — unexpected interactions that show extra love and care for the user. Some great examples here: http://littlebigdetails.com/