PinnedMike BoysenEliminating Jobs-to-be-Done Interviews with Artificial IntelligenceIs it too good to be true?Dec 11, 2023Dec 11, 2023
Mike BoysenReducing JTBD Success Statement Quantities — v2.0Yes, AI can actually do it better than humansApr 8Apr 8
Mike BoysenIf People Cobble Solutions Together to Get Jobs Done, thenWhy aren’t we capturing which solutions are being cobbled step-by-step?Apr 4Apr 4
Mike BoysenIs it Time for Disruption?And why aren’t the innovation consulting firms disrupting themselves? Ah, never mind …Jan 23Jan 23
Mike BoysenThe Only Purchase Journey You Will EVER NeedThe Traditional Purchase Journey Framework — on Steroids (JTBD)Jan 17Jan 17
Mike BoysenJobs to be Done: Imperfection vs. PerfectionWhat should the standard be?Dec 12, 2023Dec 12, 2023
Mike Boysen$2 Million Worth of Jobs-to-be-Done ContentWe’ve entered a new era related to Innovation and Strategy ResearchDec 11, 2023Dec 11, 2023
Mike BoysenBosch Circular Saw Case Study RevisitedAn AI Powered JTBD Research ExperimentAug 2, 2023Aug 2, 2023
Mike BoysenQualitative Customer Research: Now Powered by AIDiscover how AI is revolutionizing qualitative customer research in Jobs-to-be-Done, delivering faster and more comprehensive insights.Aug 2, 2023Aug 2, 2023