Mira LyubenovainScratch Marketing + Media BlogHow To Build the Right Technology Stack For Your Account-Based Marketing StrategyIn recent years, account-based marketing (ABM) has become one of the hottest topics among marketing and sales professionals, with the hype…Feb 2, 2017Feb 2, 2017
Mira LyubenovainScratch Marketing + Media BlogMore 2017 Lessons From Inbound 2016: How To Ride the Wave of ChangeWe marketers often find ourselves too busy planning budgets, managing campaigns and reporting to take the time to keep up with changes in…Jan 6, 2017Jan 6, 2017
Mira LyubenovainScratch Marketing + Media BlogWhat Inbound 2016 Meant For Marketing In 2017: New Tactics, New Channels, New SkillsWrapping up the marketing efforts you made in 2016 can only mean one thing: New Year’s jitters as you start to plan budgets and strategies…Jan 6, 2017Jan 6, 2017